Business management : a Malaysian perspective
| Main Authors: | , , , , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Oxford, New York :
Oxford University Press
©2019
|
| Edition: | Fourth edition |
| Subjects: |
Table of Contents:
- 1. Business fundamentals & today's dynamic business environment
- 2. Influence of economics on business
- 3. Competing in global environments
- 4. Forms of business ownership
- 5. Entrepreneurship & starting a small business
- 6. Introduction to management
- 7. Operations management
- 8. Managing human resources
- 9. Marketing
- 10. Financial information and acounting
- 11. Financial management