Managing hospitality organizations : achieving excellence in the guest experience

Bibliographic Details
Main Authors: Ford, Robert C. Ford , 1945- (Author), Sturman, Michael C. (Author)
Format: Book
Language:English
Published: Thousand Oaks, California : SAGE Publications, Inc. c2020
Edition:Second edition
Subjects:

MARC

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090 0 0 |a TX911.3.M27   |b F67 2020 
100 1 |a Ford, Robert C. Ford ,   |d 1945- ,   |e author 
245 1 0 |a Managing hospitality organizations :   |b achieving excellence in the guest experience   |c Robert C. Ford, Michael C. Sturman 
250 |a Second edition 
264 1 |a Thousand Oaks, California :   |b SAGE Publications, Inc.   |c c2020 
300 |a xxxi, 544 pages :   |b illustration ;   |c 25 cm. 
336 |a text   |2 rdacontent 
337 |a unmediated   |2 rdamedia 
338 |a volume   |2 rdacarrier 
500 |a Previous edition: Managing quality service in hospitality : how organizations achieve excellence in the guest experience 
504 |a Includes bibliographical references and index 
505 0 |a 1. The basics of wow! the guest knows best -- 2. Meeting guest expectations through planning -- 3. Setting the scene for the guest experience -- 4. Developing the hospitality culture:everyone serves -- 5. Staffing for service -- 6. Training and developing employees to serve -- 7. Serving with a smile:motivating exceptional service -- 8. Involving the guest: the co-creation of value -- 9. Communicating for service --10. Planning the service delivery system -- 11. Waiting for service -- 12. Measuring and managing service delivery -- 13. Fixing service failures -- 14. Service excellence: leading the way to wow! 
650 0 |a Hospitality industry   |x Personnel management 
650 0 |a Hospitality industry   |x Management 
650 0 |a Hospitality industry   |x Customer services 
700 1 |a Sturman, Michael C. ,   |e author 
999 |a 1000184609   |b Book   |c Open Shelf (1 Day)   |e Gong Badak Campus 
999 |a 1000184610   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus 
999 |a 1000184611   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus