McQuail's mass communication theory

Bibliographic Details
Main Author: McQuail, Denis (Author)
Format: Book
Language:English
Edition:6th edition
Subjects:
Table of Contents:
  • 1. Preliminaries
  • 2. Theories
  • 3. Structures
  • 4. Organizations
  • 5. Content
  • 6. Audiences
  • 7. Effects
  • 8. Epilogue