Innovation management and new product development

Bibliographic Details
Main Author: Trott, Paul (Author)
Format: Book
Language:English
Published: Harlow, England : Pearson Education c2017
Edition:Sixth Edition
Subjects:

MARC

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100 1 |a Trott, Paul ,   |e author 
245 1 0 |a Innovation management and new product development   |c Paul Trott 
250 |a Sixth Edition 
264 1 |a Harlow, England :   |b Pearson Education   |c c2017 
300 |a xxix, 635 pages :   |b illustration ;   |c 25 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Revised edition of the author's Innovation management and new product development, 2012 
504 |a Includes bibliographical references (pages 618-620) and index 
505 0 0 |a 1. Innovation management -- 2. Turning technology into business -- 3. New product development 
650 0 |a Industrial management 
650 0 |a Product management 
650 0 |a Technological innovations   |x Management 
999 |a 1000182626   |b Book   |c Open Shelf (1 Day)   |e Gong Badak Campus