Determinant behavioural factors of digital media communication on first degree specialisation choice in Yarmouk University

There is a disparity in the academic system in Jordan. It has the highest percentage of Internet users with social media accounts in the world. In 2017, social media accounts were used in Jordan by 90%, mostly students. However, the traditional method of choosing academic specialization is more prev...

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Bibliographic Details
Main Author: Habes Ahammed, Ibrahiem Mohammed (Author)
Corporate Author: Universiti Sultan Zainal Abidin . Faculty of Applied Social Sciences
Format: Thesis Book
Language:English
Subjects:
Table of Contents:
  • 1. Introduction
  • 2. Literature review
  • 3. Methodology
  • 4. Data analysis
  • 5. Discussions
  • 6. Conclusion and implications