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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000096043 |
| 005 |
20190922093000.0 |
| 008 |
190512s2017 cau eng |
| 020 |
|
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|a 9781473953703
|
| 020 |
|
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|a 9781473953697
|
| 040 |
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|a UniSZA
|e rda
|
| 050 |
0 |
0 |
|a HD30.3
|b .C67 2017
|
| 090 |
0 |
0 |
|a HD30.3
|b .C67 2017
|
| 100 |
1 |
|
|a Cornelissen, Joep ,
|e author
|
| 245 |
1 |
0 |
|a Corporate communication :
|b a guide to theory and practice
|c Joep Cornelissen
|
| 250 |
|
|
|a Fifth edition
|
| 264 |
|
0 |
|a Thousand Oaks, California :
|b SAGE Pub.
|c c2017
|
| 300 |
|
|
|a xxvi, 306 pages :
|b illustrations ;
|c 24 cm.
|
| 336 |
|
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|a text
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|2 rdamedia
|
| 338 |
|
|
|a volume
|2 rdacarrier
|
| 500 |
|
|
|a Includes index
|
| 505 |
1 |
0 |
|a 1. Introduction -- 2. Conceptual foundations -- 3. Corporate communication in practice -- 4. Specialist areas in corporate communications -- 5. New developments in corporate communication
|
| 650 |
|
0 |
|a Business communication
|
| 650 |
|
0 |
|a Communication in management
|
| 999 |
|
|
|a 1000176507
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|