Global marketing

Bibliographic Details
Main Authors: Keegan, Warren J. (Author), Green, Mark C. (Author)
Format: Book
Language:English
Published: England : Pearson c2017
Edition:Ninth edition
Subjects:
Description
Physical Description:624 pages : colour illustration ; 28 cm.
Bibliography:Includes bibliographical references and index
ISBN:9781292150765
1292150769