E-commerce : business, technology, society

E-commerce : business, technology, society

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Bibliographic Details
Main Authors: Laudon, Kenneth C. , 1944- (Author), Traver, Carol Guercio (Author)
Format: Book
Language:English
Published: Boston, Massachusetts : Pearson c2017
Edition:Fourteenth edition
Subjects:
Electronic commerce
Information technology
Internet marketing
Table of Contents:
  • 1. Introduction to e-commerce
  • 2. Technology infrastructure for e-commerce
  • 3. Business concepts and social issues
  • 4. E-commerce in action

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