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| 001 |
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20200617093000.0 |
| 008 |
180301s2014 enk eng |
| 020 |
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|a 0241184835
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| 020 |
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|a 9780241184837
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| 040 |
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|a UniSZA
|e rda
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| 050 |
0 |
0 |
|a HF5415.153
|b .E93 2014
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| 090 |
0 |
0 |
|a HF5415.153
|b .E93 2014
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| 100 |
1 |
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|a Eyal, Nir ,
|e author
|
| 245 |
1 |
0 |
|a Hooked :
|b how to build habit-forming products
|c Nir Eyal with Ryan Hoover
|
| 264 |
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1 |
|a England :
|b Portfolio Penguin
|c c2014
|
| 300 |
|
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|a 242 pages :
|b illustrations ;
|c 21 cm.
|
| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
|
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|a volume
|2 rdacarrier
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| 504 |
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|a Includes bibliographical references (pages 225-242) and index
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| 505 |
0 |
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|a 1. The habit zone -- 2. Trigger -- 3. Action -- 4. Variable reward -- 5. Investment -- 6. What are you going to do with this? -- 7. Case study : the bible app -- 8. Habit testing and where to look for habit-forming opportunities
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| 650 |
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0 |
|a Consumer behavior
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| 650 |
|
0 |
|a Consumers' preferences
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| 650 |
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0 |
|a New products
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| 999 |
|
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|a 1000173583
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
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|a 1000173584
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000173585
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|