Customer satisfaction with green initiatives in Malaysian hotels

Customer satisfaction with green initiatives in Malaysian hotels

Environmental issues are among the critical problems plaguing the world. Since the hotel industry is closely and directly related to the environment, hotels should take initiatives to reduce any negative impact on the environment. This study was conducted to examine customer perceptions of green ini...

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Bibliographic Details
Main Author: Yusnita Yusof (Author)
Corporate Author: Universiti Sultan Zainal Abidin . Faculty of Applied Social Sciences
Format: Thesis Book
Language:English
Subjects:
Universiti Sultan Zainal Abidin > Dissertations
Universiti Sultan Zainal Abidin > Faculty of Applied Social Sciences > Dissertations
Consumer satisfaction
Customers relation
Sustainable development
Sustainable tourism
Dissertations, Academic
Online Access:https://eperpustakaan.unisza.edu.my/equip-udm/English/home.jsp
Table of Contents:
  • 1. Introduction
  • 2. Literature review
  • 3. Methodology
  • 4. Analysis
  • 5. Findings and conclusion

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