The effects of entrepreneurial marketing among small and medium enterprises (SMEs) in Bangladesh: its linkages towards competitive advantage and firm performance

QR Code

The effects of entrepreneurial marketing among small and medium enterprises (SMEs) in Bangladesh: its linkages towards competitive advantage and firm performance

In the globalization era, the competition faced by all business organizations cannot be bypassed by Small and Medium Enterprises (SMEs) in Bangladesh. Consequently, it seems that numerous Bangladeshi SMEs have closed down within a few years of starting their operational activities, due to lack of pr...

Full description

Bibliographic Details
Main Author:	Abu Shams Mohammad Mahmudul Hoque (Author)
Corporate Author:	Universiti Sultan Zainal Abidin . Faculty of Economics and Management Sciences
Format:	Thesis Book
Language:	English
Subjects:	Universiti Sultan Zainal Abidin > Dissertations Universiti Sultan Zainal Abidin > Faculty of Economics and Management Sciences > Dissertations Entrepreneurship > Bangladesh Marketing > Bangladesh Small business Dissertations, Academic

Similar Items

The effects of entrepreneurial marketing and relationship marketing strategies on the performance of small and medium enterprises in Bangladesh
by: Hoque, Abu Shams Mohammad Mahmudul

Bangladesh
by: Johnson, B. L. C. [ (Basil Leonard Clyde)] , 1919-
Published: (1982)

Islam in Bangladesh
by: Banu, U. A. B. Razia Akter
Published: (1992)

The moderating effects of Islamic values on entrepreneurial orientation and entrepreneurial success among malay small and medium enterprises (SMEs) in Malaysia
by: Nur Zainatulhani Binti Mohamad

Community based management and sustainable livelihood of indland fishers of Bangladesh
by: Gazi Md. Nurul Islam, et al.
Published: (2010)

The impact of entrepreneurial competencies on the performance of SMEs in Nigeria
by: Uzairu Muhammad Gwadabe

Islam and political attitudes in Pakistan and Bangladesh : a thematic and quantitative approach
by: Jawed, Nasim Ahmad , 1940-
Published: (1975)

منهج الدعوة النبوية في القران والسنة ودورهما في اصلاح المجتمع المعاصر في بنغلاديش
by: يونس علي، محبوب الرحمن

Mediating role of TQM practices on the relationship between entrepreneurial orientation, entrepreneurial characteristics, entrepreneurial competency and organizational culture on organizational performance of SMEs in Jordan
by: Dehisat, Manal Mustafa

The impact of information technology capabilities on the competitive advantage and performance in the Banking Sector in Jordan
by: Al-Qararah, Ehsan Ali Salem

Impact of entrepreneurial leadership on performance of small and medium sized entreprises in Kano, Nigeria
by: Lawan Shamsu Abubakar

The mediating effect of communication between ERM practices and firm performance of SMEs in Malaysia
by: Khairul Afzan Aziz

Cooperative involvement and entrepreneurial intention among Malaysian secondary school students
by: Norliana binti Abd Majid

Innovations in rural extension : case studies from Bangladesh
by: Ahmad Salahuddin, et al.
Published: (2005)

The influence of administrative empowerment on competitive advantage in Palestinian Universities
by: Mohammad Yousef Tawfiq Alkirm

The impact of human resource management information system, training, incentives and compensation on competitive advantage in Jordanian banks
by: Al-Shaikhtheeb, Arafat

Risk control effect as moderator on the relationship between selected factors and performance of small and medium enterprise in Indonesia
by: Dede Ansyari Guci

Real earnings management in family firms: the effect of group affiliation, leverage and diversification
by: Wan Nadiah W Abdul Rahman

The relationship between finance, infrastructure, training and performance of small and medium enterprises : a Nigerian experience
by: Mohammed Sani Abdullahi

The influence of microfinance factors on entrepreneurial competencies and business success among women entrepreneurial in Kelantan: a case study of Sahabat Amanah Ikhtiar Malaysia in Kelantan
by: Mohamad Hanif Baharudin

Examining the influence of phychosocial factors and entrepreneurship centre towards entrepreneurial quality among undergraduate students in Malaysia
by: Noor Muthmainnah Hamdul Hadi

Bumiputra entrepreneurial persistence in Terengganu,Malaysia : the impact of motivation and personality chracteristics
by: Sabiu, Ibrahim Tijjani

The government business support services, entrepreneurial orientation and performance of Malay-owned small and medium enterprises
by: Mohd Nor Hakimin Yusoff

The moderating effect of IFRS adoption on the relationship between internal monitoring mechanism and real earnings management of listed firms in Nigeria
by: Lateef, Saheed Ademola

The relationship between digital financial literacy and digital financial usage among SMEs in Terengganu
by: Wan Mohd Serry Akhry bin Wan Zaki

The impact of market orientation and entrepreneurial orientation on the performance of homestay enterprises in Malaysia
by: Kamalu, Umar

رحلة مع النقوش الكتابية الاسلامية في بلاد البنغال : دراسة تاريخية حضارية
by: Siddiq, Mohammad Yusuf
Published: (2004)

Ganges [
by: Hugh-Jones, Tom, et al.
Published: (2007)

A comparative study of asean and ecowas on the principle on non-interference the case of Myanmar and Gambia
by: Abdullah Shehu Yusuf

Body mass index, waist circumference and skinfold thickness among obese children in Kuala Terengganu
by: Fatin Arira Ahmad Tarmizi

Quality of life of Bangladesh migrant construction workers in Malaysia
by: Haque, Md Wahidul

Assessing the effect of modern management accounting techniques on the performance of Jordanian firms a contingency theory perspective
by: Alkhasawneh, Shadi Maher Saleh

The relationship between corporate governance mechanisms and firm performance : the mediating effect of real earnings management
by: Dakhlallh, Mohammad Mustafa Mohammad

Opportunistic behaviour, ownership control mechanisms and earnings quality of post- initial public offerings firms in Malaysia
by: Sharifah Nur Fazeuraida Tuan Mat Rosli

Association of selected leptin gene polymorphisms with obesity and its attributes among Malay population in Kuala Terengganu, Terengganu
by: Amiratul Athirah Shamsuddin

Population structure of indigenous chicken (Gallus gallus domesticus) from the east coast of peninsular Malaysia inferred using mitochondrial DNA control religion
by: Mustapha Jamilu Adamu

Comparison of statistical modelling in determining prognostic factors of first-ever stroke patients
by: Wan Arfah Nadiah bt Wan Abdul Jamil

Molecular characterization and association of Leptin receptor polymorphisms with obesity in Malay subjects
by: Aliya Irshad Sani

The role of strategic entrepreneurship in the sustainability of entrepreneurial family legacy a case study of successful family business ventures in Pakistan
by: Jamil, Mahwish

The exploratory study of entrepreneurial culture in Nigeria case studies of Hausa and IGBO entrepreneurs
by: Sabiu, Ibrahim Tijjani