Consumer behavior

Bibliographic Details
Main Authors: Kardes, Frank R. (Author), Cline, Thomas W. (Thomas Warren) (Author), Cronley, Maria L. (Author)
Format: Book
Language:English
Published: Stamford, Connecticut Cengage Learning c2015
Edition:Second edition
Subjects:
Description
Physical Description:xxii, 550 pages illustration (some colour) 27 cm
ISBN:1133587674
9781133587675