International marketing : an Asia-Pacific perspective

Bibliographic Details
Main Authors: Fletcher, Richard , 1940- (Author), Crawford, Heather (Author)
Format: Book
Language:English
Published: Melbourne, Australia : Pearson c2017
Edition:7th ed
Subjects:
Description
Physical Description:xxviii, 681 pages : illustration ; 27 cm.
Bibliography:Includes bibliographical references and index
ISBN:1488611165
9781488611162