Consumer behaviour applications in marketing

Bibliographic Details
Main Authors: East, Robert (Author), Jaywant Singh (Author), Vanhuele, Man (Author), Wright, Malcolm (Author)
Format: Book
Language:English
Published: Los Angeles, California Sage c2017
Edition:3rd ed
Subjects:
Description
Physical Description:xii, 350 pages some colour illustration 24 cm
ISBN:9781473919495