Value creation in the pharmaceutical industry the critical path to innovation

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Value creation in the pharmaceutical industry the critical path to innovation

Bibliographic Details
Other Authors:	Gassmann, Oliver 1967- (Editor), Hinder, Markus (Editor), Schuhmacher, Alexander (Editor)
Format:	Book
Language:	English
Published:	Weinheim, Germany Wiley-VCH c2016
Subjects:	Pharmaceutical industry > Technological innovations

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