Experiential marketing secrets, strategies, and success stories from the world's greatest brands

Bibliographic Details
Main Authors: Smith, Kerry 1963- (Author), Hanover, Dan 1973- (Author)
Format: Book
Language:English
Published: Hoboken, New Jersey Wiley c2016
Subjects:
Description
Physical Description:ix, 214 pages illustration 24 cm
ISBN:9781119145875
9781119145882
9781119145899