Smith, K., & Hanover, D. (2016). Experiential marketing: Secrets, strategies, and success stories from the world's greatest brands. Wiley.
Chicago Style (17th ed.) CitationSmith, Kerry, and Dan Hanover. Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands. Hoboken, New Jersey: Wiley, 2016.
MLA (9th ed.) CitationSmith, Kerry, and Dan Hanover. Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands. Wiley, 2016.
Warning: These citations may not always be 100% accurate.