Monetizing innovation : how smart companies design the product around the price
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley
c2016
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| Subjects: |
| Physical Description: | xiv, 241 pages : illustration ; 24 cm. |
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| Bibliography: | Includes bibliographical references (pages 219-225) and index |
| ISBN: | 9781119240860 9781119240877 9781119240884 |