Analysing quantitative survey data for business and management students

Bibliographic Details
Main Author: Dawson, Jeremy (Author)
Format: Book
Language:English
Published: Los Angeles : SAGE c2017
Series:Mastering business research methods
Subjects:
Table of Contents:
  • 1. An introduction to classical test theory and quantitative survey data
  • 2. Methodological assumptions, reliability and validity
  • 3. Basic components of analysing quantitative survey data
  • 4. Conducting classical test theory analyses
  • 5. Examples of analysis