Design a better business : new tools, skills and mindset for strategy and innovation
How to use this book: 8 Chapters; 48 Case studies; 20 Tools; 7 Core skills;Designers; 36 Hacks; >150 Visuals
| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley
c2016
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| Subjects: |
Table of Contents:
- 1. Introduction: design a better business and the double loop
- 2. Prepare: prepare your team, your environment, and how you work
- 3. Point of view: be a rebel, develop your vision, create design criteria
- 4. Understand: understand your customer, context, and business
- 5. Ideate : learn to ideate, expand
- 6. Prototype :Bring ideas to life, sketch, and make prototypes
- 7. Validate: Find the riskest assumption, experiment, and pivot
- 8. When and how to scale, Investment Readiness Level