Social media marketing : a strategic approach

Social media marketing : a strategic approach

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Bibliographic Details
Main Authors: Barker, Melissa S. (Author), Barker, Donald I. (Author), Bormann, Nicholas F. (Author), Roberts, Mary Lou (Author), Zahay, Debra (Author)
Format: Book
Language:English
Published: Boston, Massachusetts : Cengage Learning , c2017
Edition:2nd ed
Description
Physical Description:xv, 330p. : ill (some col.) ; 28 cm.
Bibliography:Includes bibliographical references and index
ISBN:1305502752
9781305502758

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