APA (7th ed.) Citation

Gugel, C., & Stewart, D. (2016). Accountable marketing: Linking marketing actions to financial performance. Routledge.

Chicago Style (17th ed.) Citation

Gugel, Craig, and David Stewart. Accountable Marketing: Linking Marketing Actions to Financial Performance. New York: Routledge, 2016.

MLA (9th ed.) Citation

Gugel, Craig, and David Stewart. Accountable Marketing: Linking Marketing Actions to Financial Performance. Routledge, 2016.