APA (7th ed.) Citation

Cateora, P. R., & Graham, J. L. (2008). International marketing (13th ed.). Mc Graw Hill.

Chicago Style (17th ed.) Citation

Cateora, Philip R., and John L. Graham. International Marketing. 13th ed. New York: Mc Graw Hill, 2008.

MLA (9th ed.) Citation

Cateora, Philip R., and John L. Graham. International Marketing. 13th ed. Mc Graw Hill, 2008.