BCOM : business communication

Bibliographic Details
Main Authors: Lehman, Carol M. (Author), DuFrene, Deborah Daniel , 1954- (Author)
Format: Book
Published: Boston, MA : Cengage Learning , c2017
Edition:4th ed.
Subjects:

MARC

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005 20170302.0
008 161121s2017 mau eng
020 |a 7981305660861(online) 
020 |a 9781305660854 
050 0 0 |a HF5721   |b .L44 2017 
090 0 0 |a HF5721   |b .L44 2017 
100 1 |a Lehman, Carol M. ,   |e author 
245 1 0 |a BCOM :   |b business communication   |c Caro Lehman, Debbie D. Dufrene 
246 1 0 |a Business communication 
250 |a 4th ed. 
260 |a Boston, MA :   |b Cengage Learning ,   |c c2017 
300 |a vii, 298 p. :   |b ill.(chiefly col.) ;   |c 29 cm. 
504 |a Includes bibliographical references and index 
505 0 |a 1. Establishing a framework for business communication -- 2. Focusing on interpersonal and group communication -- 3. Planning and decision making -- 4. Preparing written messages -- 5. Communicating electronically -- 6. delivering good- and neutral-news messages -- 7. Delivering bad-news messages -- 8. Delivering persuasive messages -- 9. Understanding the report process and research methods -- 10. Managing data and using graphics -- 11. Organizing and preparing report and proposals -- 12. Designing and delivering business presentations -- 13. Preparing "resumes' and application messages -- 14. Interviewing for a job and preparing employment messages 
650 0 |a Business communication 
650 0 |a Business report writing 
650 0 |a Commercial correspondence 
700 1 |a DuFrene, Deborah Daniel ,   |d 1954- ,   |e author 
999 |a 1000167717   |b Book   |c OPEN SHELF (30 DAYS)   |e Tembila Campus 
999 |a 1000167718   |b Book   |c OPEN SHELF (30 DAYS)   |e Tembila Campus 
999 |a 1000167719   |b Book   |c OPEN SHELF (30 DAYS)   |e Tembila Campus