Web data mining : exploring hyperlinks, contents, and usage data - Liu, Bing , 1963- (Berlin : Springer, 2011)
1. Introduction -- 2. Association rules and sequential patterns -- 3. Supervised learning -- 4. Unsupervised learning -- 5. Partially supervised learning -- 6. Information retrieval and web search -- 7. Social network analysis -- 8. Web crawling -- 9. Structured data extraction : wrapper generation -- 10. Information integration -- 11. Opinion mining and sentiment analysis -- 12. Web usage mining
Includes bibliographical references and index
Keywords: Data mining; Web databases