Electronic commerce
Offers comprehensive coverage of emerging online business strategies, up-to-the-minute technologies, and the developments from the field that equips readers with a solid understanding of the dynamics of this fast-paced industry
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Boston, Massachusetts :
Cengage Learning ,
2016
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| Edition: | 12th ed |
| Subjects: |
| Summary: | Offers comprehensive coverage of emerging online business strategies, up-to-the-minute technologies, and the developments from the field that equips readers with a solid understanding of the dynamics of this fast-paced industry |
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| Item Description: | Includes index |
| Physical Description: | xxii, 598 p. : ill. (chiefly col.) ; 24 cm. |
| ISBN: | 128542543X 1305867815 9781285425436 9781305867819 |