APA (7th ed.) Citation

Belch, G. E. . [. . ., & Belch, M. A. (2015). Advertising and promotion: An integrated marketing communications perspective (Tenth edition.). McGraw Hill Education.

Chicago Style (17th ed.) Citation

Belch, George E. [] , and Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. Tenth edition. Penn Plaza, New York: McGraw Hill Education, 2015.

MLA (9th ed.) Citation

Belch, George E. [] , and Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. Tenth edition. McGraw Hill Education, 2015.