Essentials of business communication

Helps you strengthen your business communication skills with the streamlined presentation and unparalleled learning resources. This book also helps you learn basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes

Bibliographic Details
Main Authors: Guffey, Mary Ellen (Author), Loewy, Dana (Author)
Format: Book
Language:English
Published: Boston, Massachusetts : Cengage Learning , c2016
Edition:10th ed
Subjects:
Table of Contents:
  • 1. Communicating in the digital-age workplace
  • 2. Planning business messages
  • 3. Organizing and drafting business messages
  • 4. Revising business messages
  • 5. Short workplace messages and digital media
  • 6. Positive messages
  • 7. Negative messages
  • 8. Persuasive messages
  • 9. Informal reports
  • 10. Proposals and formal reports
  • 11. Professionalism at work: business etiquette, ethics, teamwork, and meetings
  • 12. Business presentations
  • 13. The job search and resumes in the digital age
  • 14. Interviewing and following up