APA (7th ed.) Citation

Schiffman, L. G., & Wisenblit, J. (2015). Consumer behavior (11th ed.). Pearson Education Limited.

Chicago Style (17th ed.) Citation

Schiffman, Leon G., and Joseph Wisenblit. Consumer Behavior. 11th ed. England: Pearson Education Limited, 2015.

MLA (9th ed.) Citation

Schiffman, Leon G., and Joseph Wisenblit. Consumer Behavior. 11th ed. Pearson Education Limited, 2015.