Research methodology and data analysis
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Kuala Lumpur :
Penerbit Uiversiti Teknologi Mara Press ,
c2012
|
| Edition: | 2nd ed |
| Subjects: |
Table of Contents:
- 1. Introduction to research
- 2. The research process
- 3. Writing the research proposal
- 4. The sampling design
- 5. Data, measurement and scales
- 6. The primary data sources
- 7. The secondary data sources
- 8. Designing a questionnaire
- 9. Data management
- 10. Data analysis
- 11. Structural equation modeling
- 12. Analyzing the mediating variable
- 13. Analyzing the moderating variables