The media, the public and agricultural biotechnology [

The media, the public and agricultural biotechnology [

Reviews the literature on communication about biotechnology. With the use of case studies, this book looks at public opinion data, communication theory, and international examples; and provides a complementary overview of how the public sees this controersial topic.

Bibliographic Details
Main Authors: Brossard, Dominique (Author), Nesbitt, T. Clint (Author), Shanahan, James (Author)
Format: Book
Language:English
Published: Wallingford, UK : CABI , c2007
Subjects:
Biotechnology > Public opinion
Communication
Genetic engineering > Public opinion
Genetically modified foods > Public opinion
Mass media
Online Access:https://www.cabi.org/cabebooks/FullTextPDF/2007/20073138817.pdf
Table of Contents:
  • 1. Public opinion about agricultural biotechnology around the world
  • 2. Theoretical perspectives
  • 3. Communicating about agricultural biotechnology : practical experiences in international settings

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