The inside advantage [ the strategy that unlocks the hidden growth in your business
Be the Driving Force Behind Your Company's Growth Robert H. Bloom has discovered that every enterprise has at least one strategic asset-one existing strength-that can form the foundation for future growth. He calls this an Inside Advantage. This strength usually lies unrecognized in an activity...
| Main Authors: | , |
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| Format: | Electronic Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill ,
c2008
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| Subjects: | |
| Online Access: | McGraw Hill |
Table of Contents:
- 1. Core customers: who are they?
- 2. Uncommon offerings: what can you offer them?
- 3. Persuasive strategies: how do you convince them?
- 4. Imaginative acts: own it!