Toyota under fire [ lessons for turning crisis into opportunity

The first comprehensive look at the 2009-2010 Toyota recall: A case study of how to overcome a major management crisis--from Jeffrey Liker, author of the bestselling The Toyota Way

Bibliographic Details
Main Authors: Liker, Jeffrey K. (Author), Ogden, Timothy N. (Author)
Format: Electronic Book
Language:English
Published: New York : McGraw-Hill , c2011
Subjects:
Online Access:McGraw Hill
Table of Contents:
  • 1. The most admired company in the world
  • 2. The oil crisis and the great recession
  • 3. The recall crisis
  • 4. Response and the road to recovery
  • 5. Lessons