Toyota under fire [ lessons for turning crisis into opportunity

The first comprehensive look at the 2009-2010 Toyota recall: A case study of how to overcome a major management crisis--from Jeffrey Liker, author of the bestselling The Toyota Way

Bibliographic Details
Main Authors: Liker, Jeffrey K. (Author), Ogden, Timothy N. (Author)
Format: Electronic Book
Language:English
Published: New York : McGraw-Hill , c2011
Subjects:
Online Access:McGraw Hill

MARC

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100 1 |a Liker, Jeffrey K. ,   |e author 
245 1 0 |a Toyota under fire [  |h [electronic resource]] :   |b lessons for turning crisis into opportunity   |c Jeffrey K. Liker, Timothy N. Ogden 
260 |a New York :   |b McGraw-Hill ,   |c c2011 
300 |a 1 online resource :   |b ill. 
500 |a Includes index 
505 0 |a 1. The most admired company in the world -- 2. The oil crisis and the great recession -- 3. The recall crisis -- 4. Response and the road to recovery -- 5. Lessons 
520 |a The first comprehensive look at the 2009-2010 Toyota recall: A case study of how to overcome a major management crisis--from Jeffrey Liker, author of the bestselling The Toyota Way 
650 0 |a Automobile industry and trade 
650 0 |a Corporate culture 
650 0 |a Organizational effectiveness 
700 1 |a Ogden, Timothy N. ,   |e author 
856 4 0 |3 McGraw Hill   |u http://mhebooklibrary.com/doi/pdf/10.1036/9780071763073 
999 |a 1000163260   |b Electronic Book   |c Electronic Resource   |e Gong Badak Campus