Reputation rules [ strategies for building your company's most valuable asset

A Kellogg School of Management professor sets the benchmark for using reputation as a vital part of corporate strategy -- 9. Andersen before the fall : values, culture, and the teachable moment

Bibliographic Details
Main Author: Diermeier, Daniel (Author)
Format: Electronic Book
Language:English
Published: New York : McGraw-Hill , c2011
Subjects:
Online Access:McGraw Hill
Description
Summary:A Kellogg School of Management professor sets the benchmark for using reputation as a vital part of corporate strategy -- 9. Andersen before the fall : values, culture, and the teachable moment
Physical Description:1 online resource : ill.
Bibliography:Includes bibliographical references and index
ISBN:0071763740
0071763945
9780071763745
9780071763943