|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000086647 |
| 005 |
20200723093000.0 |
| 008 |
140701s2015 nju eng |
| 020 |
|
|
|a 0133444791
|
| 020 |
|
|
|a 9780133444797
|
| 040 |
|
|
|a UniSZA
|e rda
|
| 050 |
0 |
0 |
|a HD30.28
|b .D38 2015
|
| 090 |
0 |
0 |
|a HD30.28
|b .D38 2015
|
| 100 |
1 |
|
|a David, Fred R. ,
|e author
|
| 245 |
1 |
0 |
|a Strategic management :
|b concepts and cases, a competitive advantage approach
|c Fred R. David, Forest R. David
|
| 250 |
|
|
|a Fifteenth edition
|
| 264 |
|
1 |
|a Upper Saddle River, New Jersy :
|b Person Education
|c c2015
|
| 300 |
|
|
|a xxxiv, 658 pages :
|b some colour illustrations ;
|c 28 cm.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|2 rdamedia
|
| 338 |
|
|
|a volume
|2 rdacarrier
|
| 500 |
|
|
|a Includes indexes
|
| 505 |
0 |
|
|a 1. The nature of strategic management -- 2. The business vision and mission -- 3. The external assessment -- 4. The internal assessment -- 5. Strategies in action -- 6. Strategy analysis and choice -- 7. Implementing strategies : management and operations issues -- 8. Implementing strategies : marketing, finance/accounting, R&D, and MIS issues -- 9. Strategy review, evaluation and control -- 10. Business ethics, social responsibility and environmental sustainability -- 11. Global and international issues
|
| 650 |
|
0 |
|a Strategic planning
|
| 650 |
|
0 |
|a Strategic planning
|v Case studies
|
| 700 |
1 |
|
|a David, Forest R. ,
|e author
|
| 999 |
|
|
|a 1000163425
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|