Strategic management : planning for domestic & global competition

Bibliographic Details
Main Authors: Pearce, John A. (Author), Robinson, Richard B. [ (Richard Braden)] , 1947- (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill Education , c2015
Edition:14th ed
Subjects:

MARC

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020 |a 9780077862510 
050 0 0 |a HD30.28   |b .P43 2015 
090 0 0 |a HD30.28   |b .P43 2015 
100 1 |a Pearce, John A. ,   |e author 
245 1 0 |a Strategic management :   |b planning for domestic & global competition   |c John A. Pearce II, Richard B. Robinson 
246 3 0 |a Planning for domestic and global competition 
250 |a 14th ed 
260 |a New York :   |b McGraw-Hill Education ,   |c c2015 
300 |a xxi, 450 p. :   |b ill. ;   |c 26 cm. 
500 |a Includes index 
505 0 |a 1. Strategic management -- 2. Company mission -- 3. Corporate social responsibility and business ethics -- 4. The external environment -- 5. The global environment -- 6. Internal analysis -- 7. Long-term objectives and strategies -- 8. Business strategy -- 9. Multibusiness strategy -- 10. Implementation -- 11. Organizational structure -- 12. Leadership and culture -- 13. Strategic control -- 14. Innovation and entrepreneurship 
650 0 |a Strategic planning 
700 1 |a Robinson, Richard B. [  |q (Richard Braden)] ,   |d 1947- ,   |e author 
999 |a 1000161912   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus