Survey research methods

Author Floyd Fowler provides students and researchers who want to collect, analyze, or read about survey data with a sound basis for evaluating how each aspect of a survey can affect its precision, accuracy, and credibility

Bibliographic Details
Main Author: Fowler, Floyd J. (Author)
Format: Book
Language:English
Published: Los Angeles, California : SAGE , c2014
Edition:5th ed
Series:Applied social research methods series
Subjects:

MARC

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020 |a 9781483312408 
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090 0 0 |a HN29   |b .F69 2014 
100 1 |a Fowler, Floyd J. ,   |e author 
245 1 0 |a Survey research methods   |c Floyd J. Fowler 
250 |a 5th ed 
260 |a Los Angeles, California :   |b SAGE ,   |c c2014 
300 |a xi, 171 p. :   |b ill. ;   |c 23 cm. 
490 1 |a Applied social research methods series 
504 |a Includes bibliographical references (p. 155-163) and index 
505 0 |a 1. Introduction -- 2. Types of error in surveys -- 3. Sampling -- 4. Nonresponse: implementing a sample design -- 5. Methods of data collection -- 6. Designing questions to be good measures -- 7. Evaluating survey questions and instruments -- 8. Survey interviewing -- 9. Preparing survey data for analysis -- 10. Analyzing survey data -- 11. Ethical issues in survey research -- 12. Providing information about survey methods -- 13. Survey error in perspective 
520 |a Author Floyd Fowler provides students and researchers who want to collect, analyze, or read about survey data with a sound basis for evaluating how each aspect of a survey can affect its precision, accuracy, and credibility 
650 0 |a Social surveys 
999 |a 1000161484   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus 
999 |a 1000161740   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus 
999 |a 1000161741   |b Book   |c OPEN SHELF (30 DAYS)   |e Tembila Campus 
999 |a 1000161742   |b Book   |c OPEN SHELF (30 DAYS)   |e Medical Campus