Intellectual property strategy [
| Main Author: | |
|---|---|
| Format: | Electronic Book |
| Language: | English |
| Published: |
Cambridge, Massachusetts :
MIT Press ,
c2012
|
| Series: | The MIT Press essential knowledge series
|
| Subjects: |
Table of Contents:
- 1. Introduction : the self-limiting myth of the sword and the shield
- 2. Why intellectual property matters
- 3. Recommendation 1 : treat intellectual property as a core asset class
- 4. Recommendation 2 : benefit from the intellectual property of others
- legally
- 5. Recommendation 3 : create freedom of action through intellectual property
- 6. Recommendation 4 : establish a flexible intellectual property strategy
- 7. The special case of the non-profit
- 8. Future outlook
- 9. Afterword : what the author really thinks