APA (7th ed.) Citation

Raj, Z. (2012). Brand rituals: How successful brands bond with customers for life. Spyglass Pub.

Chicago Style (17th ed.) Citation

Raj, Zain. Brand Rituals: How Successful Brands Bond with Customers for Life. Mill Valley, California: Spyglass Pub, 2012.

MLA (9th ed.) Citation

Raj, Zain. Brand Rituals: How Successful Brands Bond with Customers for Life. Spyglass Pub, 2012.