Market orientation, innovation and performance of takaful business in Malaysia
It is recognized that the Islamic insurance industry, both globally and in Malaysia, is growing rapidly. Yet, despite this growth, the low penetration rate become major problem facing by the Takaful operators as opposed to the conventional Insurance companies. Even though various Islamic products an...
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| Format: | Thesis Book |
| Language: | English |
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Table of Contents:
- 1. Introduction
- 2. Literature review
- 3. Methodology
- 4. Results
- 5. Discussion and conclusions