Strategic corporate social responsibility : stakeholders in a global environment

Presenting the area of corporate social responsibility (CSR) as a constantly evolving field with direct impact on organizational strategies and success, this work links numerous subjects such as strategy, marketing and ethics, encouraging a multidisciplinary approach to this subject

Bibliographic Details
Main Authors: Werther, William B. (Author), Chandler, David , 1969- (Author)
Format: Book
Language:English
Published: Thousand Oaks, California : SAGE , c2011
Edition:2nd ed
Subjects:
Online Access:Table of contents only
Contributor biographical information
Publisher description
Description
Summary:Presenting the area of corporate social responsibility (CSR) as a constantly evolving field with direct impact on organizational strategies and success, this work links numerous subjects such as strategy, marketing and ethics, encouraging a multidisciplinary approach to this subject
Physical Description:xxxii, 415 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:1412974534 (paperback : alk. paper)
9781412974530 (paperback : alk. paper)