Packaging design successful product branding from concept to shelf
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, New Jersey
Wiley & Sons Canada
c2012
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| Edition: | 2nd ed |
| Subjects: |
| Physical Description: | viii, 246 p. ill. (chiefly col.) 23 cm |
|---|---|
| ISBN: | 111802706X (paperback : alk. paper) 1118358546 (ebook) 1118358600 (ebook) 1118358619 (ebook) 9781118027066 (paperback : alk. paper) 9781118358542 (ebook) 9781118358603 (ebook) 9781118358610 (ebook) |