Leveraging corporate responsibility : the stakeholder route to maximizing business and social value

Leveraging corporate responsibility : the stakeholder route to maximizing business and social value

"The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously imp...

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Bibliographic Details
Main Authors: Bhattacharya, C. B. (Author), Korschun, Daniel (Author), Sen, Sankar , 1936- (Author)
Format: Book
Language:English
Published: Cambridge ; New York : Cambridge University Press , 2011
Subjects:
Business ethics
Social responsibility of business

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