Entrepreneurship
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Shah Alam :
Oxford Fajar ,
c2008
|
| Edition: | 3rd ed |
| Series: | Oxford Fajar polytechnic series
|
| Subjects: |
Table of Contents:
- 1. Introduction to entrepreneurship
- 2. Issues in entrepreneurship
- 3. Business ideas and opportunities
- 4. Basics of business management
- 5. Overview of marketing
- 6. Basic accounting and financial management
- 7. Business plan
- 8. Business ownership
- 9. Business support systems
- 10. Creativity and innovation in entrepreneurship
- 11. Business environment assessment and networking in entrepreneurship