E-business

E-business is a comprehensive textbook specially designed for management students that has been written in a simple and lucid language in the Indian context. The text and theory is suitably illustrated with numerous examples, exhibits, and case studies

Bibliographic Details
Main Authors: Kulkarni, Parag (Author), Chande, Pradip (Author), Jahirabadkar, Sunita (Author)
Format: Book
Language:English
Published: New Delhi : Oxford University Press , c2012
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000083457
005 20130820093000.0
008 130530s2012 ii eng
020 |a 0198069847 (paperback : alk. paper) 
020 |a 9780198069843 (paperback : alk. paper) 
050 0 0 |a HF5548.32   |b .K85 2012 
090 0 0 |a HF5548.32   |b .K85 2012 
100 1 |a Kulkarni, Parag ,   |e author 
245 1 0 |a E-business   |c Parag Kulkarni, Sunita Jahirabadkar, Pradip Chande 
260 |a New Delhi :   |b Oxford University Press ,   |c c2012 
300 |a xviii, 452 p. :   |b ill. ;   |c 24 cm. 
504 |a Includes bibliographical references and index 
505 0 |a 1. E-business - understanding new internet economy and business -- 2. E-business models -- 3. E-business: competitive and business strategy -- 4. Value creation & business strategies in e-age -- 5. Creating e-business plan -- 6. Design and development of a business website -- 7. Building and launching e-business -- 8. E-market -- 9. Back end systems -- 10. E-business applications -- 11. Online payment services -- 12. Security and reliability of e-business -- 13. Knowledge management and business intelligence for strategic e-business -- 14. Evaluation and audit of e-business -- 15. Future e-business 
520 |a E-business is a comprehensive textbook specially designed for management students that has been written in a simple and lucid language in the Indian context. The text and theory is suitably illustrated with numerous examples, exhibits, and case studies 
650 0 |a Electronic commerce 
700 1 |a Chande, Pradip ,   |e author 
700 1 |a Jahirabadkar, Sunita ,   |e author 
999 |a 1000156883   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus