APA (7th ed.) Citation

Kunreuther, H., McMorrow, S., & Pauly, M. V. (2013). Insurance and behavioral economics: Improving decisions in the most misunderstood industry. Cambridge University Press.

Chicago Style (17th ed.) Citation

Kunreuther, Howard, Stacey McMorrow, and Mark V. Pauly. Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry. Cambridge: Cambridge University Press, 2013.

MLA (9th ed.) Citation

Kunreuther, Howard, et al. Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry. Cambridge University Press, 2013.