Essentials of strategic management the quest for competitive advantage

Essentials of strategic management the quest for competitive advantage

Bibliographic Details
Main Authors: Gamble, John E. (Author), Peteraf, Margaret Ann (Author), Thompson, Arthur A. 1940- (Author)
Format: Book
Language:English
Published: New York McGraw-Hill/Irwin c2013
Edition:3rd ed
Subjects:
Business planning
Competition
Strategic planning
Strategic planning > Case studies
Description
Physical Description:xl, 519 p. ill. (chiefly col.) 25 cm
ISBN:0078029287 (paperback : alk. paper)
9780078029288 (paperback : alk. paper)

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