Great print advertising : creative approaches, strategies, and tactics
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
John Wiley ,
c1993
|
| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | vi, 247 p. : ill. ; 26 cm. |
| ISBN: | 0471557137 (hardback : alk. paper) 9780471557135 (hardback : alk. paper) |