Marketing research

Bibliographic Details
Main Authors: Hair, Joseph F. (Author), Lukas, Bryan A. (Author), Miller, Kenneth E. (Author)
Format: Book
Language:English
Published: Sydney McGraw Hill c2012
Edition:3rd ed
Subjects:
Description
Physical Description:xxii, 658 p. ill. (some col.) 25 cm
ISBN:0070997586 (paperback : alk. paper)
9780070997585 (paperback : alk. paper)